Kelly here! With 2018 fast approaching, I've found myself focused on a higher-level vision for next year. By stepping back and approaching the big picture first, I should be able to set realistic growth goals for myself and Filament. Here are a few tools that I'm..
There's No Need To Be A Numbers Wiz To Master Analytics
A lot of our clients, and business owners in general are mystified by social media marketing - in particular - knowing how to analyze what is and isn't working. Facebook prides itself on being innovative, so..
Kelly here! This month, I've found (and revisited) a few interesting leadership resources to help me stay focused, be a better leader, and grow my business. Happy to share!
Consider the potential business you're missing out on. According to Hubspot, “social media provides almost double the marketing leads of trade shows, telemarketing, direct mail or PPC.”
When it comes to staying relevant, many of us know social media should be a part of our online strategy and yet - most businesses don't know which platforms to spend their resources.
Filament is committed to growing and creating sustainable, well-compensated jobs to support our local economy and community here in Milwaukee and southeastern Wisconsin. We’ve been working toward hiring our next employee for a while now, and are so pleased to..
One of the things I struggle with as a growth-focused business owner is how exactly to set goals, and how to get my team to set goals that are cohesive with the overall vision of our company. Recently, I sat down with my coach, Rebecca, and asked for some advice.
Ah, the holidays. 'Tis the season for shopping, and parties, and gifting, and cheer, and if you're a small business owner...you're probably trying to finish Q4 strong, budget and plan for next year, and squeeze out enough time and energy to give appropriate thanks..
One of Filament's core values is creativity: